Master community building, content creation, and monetization with
expert insights on the latest in tech, live streaming, VOD, and more.
Master community building, content creation, and monetization with expert insights on the latest in tech, live streaming, VOD, and more.
If you’re not owning the fan data of your sports team, you can be sure that someone else is profiting from your oversight. Social media sites and ticket sales platforms use every piece of your sports team data to drive profit- and so should you! Studying the digital footprint of your fans provides a world of insight into their behavior.
What if you could read your fans’ minds to find out what they wanted from a sports team?
You have a million followers, so a million people saw your new Facebook post… right?
The way fans view sports is changing drastically. They have more options for watching and interacting than ever before, and they’re looking for a closer connection with the teams they love. A branded sports app lets you identify your most dedicated fans in order to deliver tailored communication and offers. You can also grow the value of moderate users with this kind of personalized service, resulting in a richer experience for fans and higher engagement and ROI for teams.
Apps have amazing potential to connect fans and their favorite teams. Nowhere is that more powerful than on Game Day. Team apps add a whole new dimension to the stadium experience, giving owners a way to make the game more interactive while providing fans with timely, targeted services.
Social media is like the Wild West: strange, exciting, and full of opportunities for both vast wealth and unseen pitfalls. It’s risky to go alone. You need to partner with an expert who knows the business like you do.
What’s the most important statistic on your social media platform? If you said follower count, you’re still thinking like a beginner.
Boosting engagement is arguably the most important thing creators can do to increase revenue. It’s the metric that matters to advertisers and sponsors, who want partners with an active fanbase. Live video is a highly effective way to improve fan engagement.
While traditional social media is a great tool for building an audience and getting your name out there, it does have its limits. Popular digital influencers reach a point where social media is preventing them from further growing their brand’s footprint and monetizing their audience. Influencers are after more than traditional social media can offer and are seeking out different ways to expand their reach. A custom mobile app provides value that no single social media platform can match. Supplementing your social media presence with your own fan engagement app has several benefits to consider.
Now is a great time to be an online content creator. Streaming media is changing the face of video entertainment: people are turning to streaming video platforms instead of cable. Consumers are no longer willing to pay for hundreds of channels they don’t watch. They’d rather subscribe to on-demand programs like Netflix or watch free content on YouTube and Vimeo. 67% of Americans use a streaming service while only 61% still have home cable connected. The trend has some analysts predicting that cable TV as we know it is coming to an end.
