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Sharpen your OTT strategy with up-to-date articles on technology, live streams, VOD, content development, monetization and more.

Recent Stories

Moving Up From YouTube to FanHero

You’ve done it. You’ve made the decision to take control of your content by shifting focus from YouTube to FanHero. Now… how do you actually make the move without losing your audience? Here’s our 6 step plan to a painless transition.

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How Digital Influencers Benefit from Custom Apps

While traditional social media is a great tool for building an audience and getting your name out there, it does have its limits. Popular digital influencers reach a point where social media is preventing them from further growing their brand’s footprint and monetizing their audience. Influencers are after more than traditional social media can offer and are seeking out different ways to expand their reach.  A custom mobile app provides value that no single social media platform can match. Supplementing your social media presence with your own fan engagement app has several benefits to consider.

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How Branded Content Can Change Your Online Influencer Community

When most people talk about branding in a marketing context, their first thought is often of some big business that almost everyone knows, such as a major fast food chain or entertainment network. However, maintaining a brand isn’t just for big companies—it’s something that influencers on social media need to keep in mind as well.

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