Localizing Content: Engaging a Global Audience
In today’s globalized digital landscape, businesses are no longer confined to geographic boundaries. From Sydney to San Francisco, Moscow to Mumbai, the potential audience for
July 12, 2023
Master community building, content creation, and monetization with
expert insights on the latest in tech, live streaming, VOD, and more.
Master community building, content creation, and monetization with expert insights on the latest in tech, live streaming, VOD, and more.
In today’s globalized digital landscape, businesses are no longer confined to geographic boundaries. From Sydney to San Francisco, Moscow to Mumbai, the potential audience for
The Power of Content in the Digital Age In today’s digital age, content is king. From social media posts and blog articles to podcasts and
In-house influencers are becoming critical to the success of any company. With a deeper understanding of your products or services than an industry or outside
In the age of information overload, getting your brand noticed is harder than ever. Businesses are finally realizing that online video brings more engagement than
When it comes to Facebook, organic reach is effectively dead. Influencers – both globally famous names and people just starting out – can no longer expect Facebook to sort them into the newsfeeds of potential fans.
You have a million followers, so a million people saw your new Facebook post… right?
Social media is like the Wild West: strange, exciting, and full of opportunities for both vast wealth and unseen pitfalls. It’s risky to go alone. You need to partner with an expert who knows the business like you do.
What’s the most important statistic on your social media platform? If you said follower count, you’re still thinking like a beginner.
When social media was young, page traffic was held almost entirely in the hands of content creators. If activity dropped they knew they needed to fine-tune their message or change up the distribution strategy. Over the last several years, though, organic reach on social media has been dwindling across the board. Let’s take a look at how that happened and what creators can do to combat it.
Once you’ve built a solid fanbase, the next logical step is monetization. A steady revenue stream covers the cost of production and gives you the financial freedom to create better content. The majority of content creators start by opting into the ad-sharing features offered by social media platforms. It’s an easy, effortless move that doesn’t demand a large investment in time. When it comes to long-term monetization, however, these features benefit the platform more than content creators.
